Bachelor of Arts in Business Administration
Program Coordinator: Dr. Lenore Pollard
The major in Business Administration prepares each student for employment in business or related fields, for graduate school, and/or for business-related research. The variety of courses offered under the Business Administration major at Alice Lloyd College will provide students with an opportunity to expand and develop their knowledge of business and accounting relevant to their future career and educational goals. By working closely with an advisor, an individual plan of study will be created to satisfy the student’s goals.
Goals of the Business Program
Students should become familiar with the requirements for their individual programs and work with their advisors to ensure that all degree requirements will be met. A guide sheet is extremely helpful in academic planning. Students wishing to major in Business Administration may access a downloadable version (pdf) of the guide sheet at the top of this page, or he or she may obtain one from his or her Faculty Advisor or from the Registrar. The student has the ultimate responsibility for seeing that all academic requirements are being met.
The academic course of study for Business majors includes the General Education Component, the Business Core Requirements, Business Elective Component, and General Electives.
General Education Component
The goals of the General Education Component include:
1. Self-actualization through the attainment of optimum physical and mental health, clarification of moral and aesthetic values for efficacious decision making and development of means of creative self-expression.
2. Development of understanding and skills in the symbolics of information, demonstrated by the ability to speak, read, and write English fluently, accurately and critically; and additional understanding and/or performance capability in at least one area of symbolics of information, such as mathematics, computer science, logic, linguistics, communications (verbal and nonverbal) or a foreign language.
3. An understanding of the natural and social environments demonstrated by:
a. An understanding of how data, hypotheses and laws are related within the framework of scientific method.
b. An appreciation of the interrelatedness and complexity of the natural world, and of human dependency on the living and nonliving environment.
c. An understanding of the social forces which shape present and future societies.
d. An understanding of the social systems which differ from our own.
In order to realize these goals, students are required to take 18 credit hours in:
Institutional Requirements (CIS 110, COMM 126, ENG 101, ENG 102, LE 101, and PE 103),
12 credit hours in: Humanities,
12 credit hours in the Social Sciences (the Pre-Business Curriculum Courses ECON 209 and 210 included)
12 credit hours in the Natural Sciences and Mathematics (excluding Math 110) area for a total of 54 credit hours.
Business Core Requirements
Business Collateral Requirements (6 hours):
Econ 209, 210
The Business Core Requirements cover a broad range of course work, designed to introduce students to the general fields of management, accounting, economics, computer science, finance marketing, and law. This component is composed of 33 credit hours: ACC 201, ACC 202, BUS 212, BUS 240, BUS 295, BUS 315, BUS 320, BUS 325, BUS 350, BUS 435, and BUS 450. The goals of this component are:
1. To gain basic knowledge of the business world.
2. To understand how to analyze and interpret accounting data and how this data is utilized in management planning and control.
3. To understand the fundamentals of data processing, computer logic and the basic components of computer systems.
4. To have a basic knowledge of the fundamental financial concepts used in business and their application as a manager in a business organization (profit or non-profit).
5. To have an understanding of financial forecasting, working capital management, capital budgeting (fixed assets), debt management, and stock and bond valuation.
6. To understand the planning process as it applies to business organizations as it applies both in the strategic and operational sense.
7. To have an understanding of the theory and concepts involved in the influencing process, including the performance of four primary management activities: a) leading, b) motivating, c) controlling groups, and d) communication.
8. To understand the function of control as applied in the business environment, including the methods and tools utilized in the control process.
9. To gain a basic knowledge in human resource management.
10. To understand the relationship and the definition of authority, responsibility and accountability.
11. To gain a thorough understanding of the tools and techniques int he operation of a small business.
12. To have a working knowledge of the basic concepts and tools utilized in production and operation management.
13. To understand the marketing concept and its application in business organizations.
14. To have a basic understanding of the fundamental principles of law as they relate to business organizations. The student should be exposed to and develop a basic understanding of contracts, partnerships, corporations, etc.
15. To emphasize the growing importance of the interpersonal aspects within the global, social, legal, economic, and ethical environments upon business-related problems.
16. To understand the use of statistics data interpretation, probability, and influence as related to the business world.
17. To understand Business Research methods and their practical applications to decision making in a business environment.
Business Administration Electives
Students majoring in Business Administration are required to complete 21 credit hours beyond the business core requirements. These electives are primarily in the areas of accounting, management, marketing, and finance: ACC 301, ACC 302, ACC 303, ACC 304, ACC 305, ACC 317, ACC 401, ACC 460, ACC 461-469, BUS 310, BUS 317, BUS 415, BUS 421, BUS 425, BUS 445, BUS 461, BUS 462-469, BUS/ACC 470, BUS/ACC 475, BUS/ACC 488, BUS/SOC 405, ECON 330, ENT 305, ENT 320, ENT 330, ENT 330, ENT 415, ENT 425, and LE 488. Business Electives are subject to change based on faculty resources and areas of expertise. The goals of this component are:
1. To understand the theory of accounts and techniques of accounting, including balance sheet accounts, problems of recording, tracing and valuation.
2. To understand the concepts of cost in developing information for management use in determining income and measurement of performance.
3. To understand federal income tax laws as they relate to individuals, corporations and partnerships.
4. To understand the theoretical and practical application of accounting problems related to auditing and internal control.
5. To understand public receipts and expenditures as they apply to federal and state tax systems.
6. To understand the functions and interrelationships of all marketing activities and be able to coordinate and manage resources to achieve corporate goals.
7. To understand quantitative methods of assistance to managers in the decision-making process.
8. To understand economic development trends in the Appalachian Mountains with an emphasis on the role of coal in the regional and national economy.
9. To develop the ability to use sound business judgment in making business-related decisions based on the evaluation, careful analysis and application of business data and reports.
10. To develop an understanding of the activities of personnel and human resources management and their importance in integrating individual, organizational and environmental resources to accomplish organizational goals.
11. To develop an understanding of security analysis and portfolio management in relation to traditional and evolving methods.
General Electives = 22 credit hours
Total Requirements = 128 credit hours
A student may choose one or more of the following 7 concentrations
A) Finance – 12 hours Bus 320, 421, 488, Ent 320
B) Management – 12 hours Bus 310, 315, 465, 488
C) Marketing – 12 hours Bus 325, 425, 461, Soc 303 or Bus 488
D) Leadership – 12 hours Bus 310, 465, 466, LE 488
E) Business Law – 12 hours Bus 350, 488, Ent 415, Pols 462
F) Entrepreneurship – 12 hours Ent 305, 320, 330, 425
G) Accounting – 12 hours Acc 301, 302, 303, 304
Career Planning Workshops
All Business Administration majors are required to attend three workshops in career planning, resumé writing, and job interview techniques prior to graduation. Students may attend these workshops in any year after their freshman year, but must attend all three workshops in the same year.
Suggested Course Sequence
MATH 112, 113, or 125*
BUS 295 or MATH 250
Social Science Elective
Social Science Elective
BUS 325 **
BUS 320 **
*Math 112 or 113 is recommended because it is a prerequisite for Math 125, which is required for most graduate schools of business.
**Bus 315, 320, and 325 must be taken in the fall semester of the junior year. Request to deviate from this policy must be approved by the Business Program Coordinator.